Logo, color system, typography, and brand guidelines rebuilt for businesses that have outgrown their current look. Clear, consistent, and built to last.
Brand identity projects are typically completed in 3-4 weeks from brief sign-off.
The typical rebrand fails because it focuses on the logo in isolation. A new logo without a consistent color system, clear typography rules, and usage guidelines produces the same problem as before: decisions made differently every time, by different people, in different contexts. The result looks disjointed.
We build identity systems, not just marks. Every element works with every other element. The guidelines document explains how and why, so anyone on your team can apply the brand correctly without calling us.
The brand package includes everything you need to apply the identity consistently across digital and print. Logo files in vector and raster formats, a color palette with exact values for screen and print, typography specifications with Google Fonts or licensed font options, and a brand guidelines PDF that documents how all of it works together.
Two structured revision rounds are included. Each round is one set of consolidated feedback that we address together. We do not make incremental changes across dozens of emails. We present, you review, you consolidate feedback, we implement.
Not formally. We send a discovery questionnaire that takes about 20 minutes to complete. That, combined with the call, is enough to start.
No. We do not design logos in isolation. A logo without a system is a partial solution to a visual identity problem. Contact us if you want to discuss your specific situation.
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